I am not the demographic and to be honest this isn't really a film that I was ever going to like either. The story is beyond simple and the game-based animation - though expertly crafted - did absolutely nothing for me as ninety minutes rolled along devoid of characterisations, thrill or much sense of adventure. I got the feeling this was really an outing for "Mario", "Luigi" and "Peach" designed to satisfy the die-hard fans, or the children - or both, but if you were not in on the game from the start then you are unlikely to have become any more engaged by the end of this fungi-fest. It wouldn't be fair to say this is bland - it's not designed to challenge or take risks: it's fun for those who grew up with "Mario" et al in their lives and I'm not going to decry that. It's colourful, pacy, and at times quite well written but perhaps it ought to have a rating that says if you are over 12 then you should be advised against it?