Criança, a Alma do Negócio
Filmmaker Estela Renner analyzes the effects that mass media and advertising have on children, showing how the industry discovered that they are the best targets for selling products. In addition to listening to them, the film talks to parents who report how influential their children are at home and how this is directly linked to advertisements, and experts debate the negative effects of this exposure.
- Overview
- Crew
Criança, a Alma do Negócio
- Overview
- Crew
Status
Released
Release Date
Jan 1, 2008
Runtime
0h 49m
Genres
Documentary
Original Title
Criança, a Alma do Negócio
Director
Estela Renner
Description
Filmmaker Estela Renner analyzes the effects that mass media and advertising have on children, showing how the industry discovered that they are the best targets for selling products. In addition to listening to them, the film talks to parents who report how influential their children are at home and how this is directly linked to advertisements, and experts debate the negative effects of this exposure.