The Final Copy of Ilon Specht
The Final Copy of Ilon Sprecht is an intimate deathbed account of the unsung advertising genius who coined L'Oréal's iconic "Because I'm Worth It" slogan in 1971, a four-word feminist manifesto that, against all odds, changed advertising forever.
- Overview
- Crew
The Final Copy of Ilon Specht
- Overview
- Crew
Status
Released
Release Date
Jun 10, 2024
Runtime
0h 18m
Genres
Documentary
Original Title
The Final Copy of Ilon Specht
Production Companies
Breakwater Studios, Traverse32
Director
Ben Proudfoot
Description
The Final Copy of Ilon Sprecht is an intimate deathbed account of the unsung advertising genius who coined L'Oréal's iconic "Because I'm Worth It" slogan in 1971, a four-word feminist manifesto that, against all odds, changed advertising forever.
